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R. Taylor Auten

R. Taylor Auten

Owner | President | Financial Consultant

robert.auten@equitable.com

My journey in the financial industry started back in 2018. When I first entered this field, I had a conversation with my parents about whether they had a financial advisor. Their response was surprising; they felt they weren't wealthy enough to have a financial advisor. This moment sparked a passion in me to focus on serving everyday clients. Since then, I have dedicated my career to helping individuals from all walks of life, regardless of their financial status, race, background, or level of financial knowledge. Our commitment is genuine; we truly care about our clients and their financial well-being.

The level of financial freedom that clients achieve is often a direct reflection of the advice they receive throughout their lives, particularly as they approach retirement. At White Tree Financial, we pride ourselves on offering a premium service tailored specifically for the everyday client. Our experience spans a diverse range of individuals, from janitors to CEOs, demonstrating that our approach and advice can be customized to fit any client's unique situation. This adaptability is a cornerstone of our philosophy, ensuring that everyone receives the support they need to thrive financially.

Our team consists of dedicated advisors, assistants, and support staff who strive to provide clients with a level of care that feels personal and familial. We prioritize our clients' peace of mind above all else, treating them with the utmost respect and understanding. As we look to the future, we are excited about the opportunity to be part of many more clients' financial planning journeys. Our goal is to build lasting relationships and empower individuals to achieve their financial aspirations, no matter where they start from.